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About Us

Mission Statement

Our Mission is to spread the spirit of Aloha around the world with gourmet cookies made in Hawaii. Each of our cookies is baked daily, made with the finest ingredients and natural Hawaiian flavors, and individually wrapped to maintain its delicious oven-fresh quality. We package our cookies by hand in our unique signature packaging to ensure that each box can be presented as a treasured gift, from our Ohana to yours.


Company Timeline

  • 1998 Introduced first cookies to the wholesale market, made available to select Hawaiian retailers.
  • 2001 Original factory and retail store opens in Honolulu, Hawaii.
  • 2002 Ward Warehouse Center store opens in Honolulu.
  • 2003 First Waikiki store opens at Hilton Hawaiian Village. Aloha Card customer loyalty program is introduced.
  • 2004 Kiosk opens at Ala Moana Center.
  • 2007 Several new locations open in Waikiki – Royal Hawaiian Avenue, Waikiki Beach Walk and Hyatt. Expanding to Maui, 2 stores open at Whalers Village and Front Street.
  • 2008 Waikiki Beach Marriott and Royal Hawaiian Center stores open in Waikiki. New Dark Chocolate flavors launch. New website launches.
  • 2009 New Coconut flavors launch.
  • 2010 Wholesale partnerships established with Duty Free Shops (DFS) and Neiman Marcus.
  • 2011 Outrigger Waikiki on the Beach store opens. Manufacturing and headquarters move to a new, larger facility.
  • 2013 Partnership with Tommy Bahama begins. Ginger Spice is introduced as the first seasonal flavor.
  • 2014 New store at the Grand Canal Shoppes at The Venetian | The Palazzo opens in Las Vegas. Exclusive regional packaging is introduced. New seasonal Peppermint flavors introduced.
  • 2015 New Maui store opens at The Shops at Wailea. Wholesale distribution expands with Tommy Bahama to Japan. New wholesale partnerships established with Disney and Bloomingdale's. White Chocolate Dipped Macadamia launches.
  • 2016 International Market Place store opens in Waikiki. Micronesia Mall store opens on Guam and the LINQ store in Las Vegas. New seasonal Pumpkin flavors are introduced for fall.
  • 2017 The Plaza Shopping Center store opens on Guam. New Guava flavors introduced.
  • 2018 Marks the twentieth anniversary of the company. White Triple Chocolate Macadamia and Guava are introduced as core flavors.

Company History

Honolulu Cookie Company started in 1998 when entrepreneurs, Keith and Janet Sung, developed a premium shortbread cookie. Because he is an artist, Keith wanted to develop something unique--a cookie that represented Hawaiian hospitality. His trademarked pineapple-shape shortbread cookie in island inspired flavors was born.

They added this new product and brand to their wholesale business, which featured quality gifts for the visitor market.

Initially the brand was available through wholesale and direct marketing efforts. Soon retail stores were opened to meet the demand

Today Honolulu Cookie Company cookies can be found throughout the United States and the Pacific.


Our Cookie Story

Our cookies are baked fresh each day and our bakers follow a strict recipe of only the finest ingredients to create our premium, Hawaiian-inspired shortbread cookies. From hand-dipping our cookies in Guittard chocolate, to hand-placing each tropical fruit morsel and coffee bean on our cookies, every cookie is given individual attention to ensure that it meets the high standard of quality that Honolulu Cookie Company is known for. Each cookie is individually wrapped and packed by hand in our unique signature packaging, then sent out to either our retail locations or the locations of one of our partners.

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